This year’s Super Bowl, held in New Orleans, had probably the best half time show in years featuring Beyonce and Destiny’s Child, but it will also be memorable for another thing, which is the fact that there was a power blackout right after half time which delayed the third quarter for several minutes. A number of quick thinking social media agents used Twitter to pounce on the opportunity for their brands and these were brilliant.
Power out? No problem. twitter.com/Oreo/status/29…
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We can’t get your #blackout, but we can get your stains out. #SuperBowl #TidePower twitter.com/tide/status/29…
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Sending some LEDs to the @mbusa Superdome right now…
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Walgreens supermarket had a couple of tips for the Mercedes Benz Superdome in New Orleans
We do carry candles. #SuperBowl
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…we also sell lights. #SuperBowl
AuliaSays 