I received an unexpected package on Saturday. It said Family Matters at the back in handwritten marker text and it had just one label to secure the fold which said “Others” with a logo that looks like a door. Even after I opened the package, it took me a while to realize that it wasn’t a package regarding family issues, it was from a brand new home decor and accessories company called Family Matters, run by two young moms from Bandung, Indonesia.

Inside the neatly wrapped package was a svelte, gray suede, leather-lined iPad sleeve. No markings on the product aside from a laser engraved picture of a mustache and a terrible pun telling you to put your iPad down, printed on a leather patch over the suede. The patch itself acts as a pouch that you can use to store cards, paper slips, cash, earphones, or other thin objects. A magnetic flap would secure the iPad inside while the inside of the sleeve is made of leather. 

At a glance it may look too thin to fit the original iPad but it does fit very snugly. The leather material inside also acts as a wipe to clean the screen as you slip the iPad in and out. The product description says it fits iPad 1 and 2 but of course it fits the new iPad as well given that the original iPad is still the thickest of them all.

The point of the sleeve is to stow your iPad away while you’re not using it and of course, with the sleeve being a tight fit, it would disqualify most protective products other than thin film sheets from being used with the iPad. Unfortunately this means the iPad will be left unprotected when in use.

This iMustache sleeve feels quite premium thanks to the smooth suede and leather. As with most iPad sleeves it does offer only a basic protection due to the lack of padding but it feels really nice and is very well made. It looks so good I want to hang it on my wall instead of using it for my iPad. I don’t have the heart to ruin its shape by stuffing my old iPad inside.

The iMustache sleeve is available online from Family Matters for Rp 225,000 (US$25). For a product this good, it’s a serious steal. I hope it’s only an introductory price. I don’t know if they ship internationally, you have to ask them.