“If you want to get to half a million pageviews, you’re always much more likely to get there with a thousand blog posts than you are with a single swing for the fences.”

shortformblog:

Reuters’ Felix Salmon discusses the changing nature of Web journalism, where the SEO-friendly days of yore are starting to get a bit more social, which is good for high-quality but much-more-expensive reporting. Salmon’s point? The commodity approach, which has the side effect of diluting quality brands, is still easier, though it’s far more me-too in nature. (ht Matt)

“If you want to get to half a million pageviews, you’re always much more likely to get there with a thousand blog posts than you are with a single swing for the fences.”